For us, portatour® is the ultimate solution because it simply works and adapts perfectly to our everyday working life.
Moritz Weiss,
Teamlead Sales Field Manager Retail
Planted is a Swiss FoodTech start-up that specializes in the development and production of plant-based meat. The organization is completely additive-free and focuses on the perfect bite. Founded in 2019 as a spin-off from ETH Zurich, Planted has a clear vision: to bring better proteins to the tables of meat eaters. The company and its products are now represented in seven European countries in the retail and food service sectors and, in addition to its Swiss site, also produces in Memmingen, Germany.
Moritz Weiss is Team Leader Field Management Retail Germany, supports the food retail sector with a ten-strong field sales team and coordinates visits to the major supermarket chains. The field sales force plays a central role for Planted, as the products require explanation and a local presence.
Planted is a Swiss company founded to produce sustainable and healthy plant-based meat - clean, without binders, flavor enhancers and preservatives.
Moritz Weiss, Teamlead Sales Field Manager Retail
With the rapid growth in Germany and the increasing market penetration, it quickly became clear that manual route planning based on table functions and simple route planning tools was not enough. "We tried to plan the routes with free tools. But with over 15,000 potential markets in Germany, you quickly reach your limits," recalls Weiss.
A colleague finally brought portatour® into play, as he knew and appreciated it from previous professional experience. "After the first demo, it was already clear to us that portatour® was the tool we needed." After a brief stopover with the integrated planning tool of our CRM system, which turned out to be not powerful enough for the German market, we finally returned to portatour®. Since then, there has been no alternative for Planted.
With over 15,000 supermarkets in Germany, it is difficult to keep track of everything. You need a tool that helps you visit the right stores at the right time.
Moritz Weiss, Teamlead Sales Field Manager Retail
The return to portatour® was very easy for Weiss and his team. "The implementation was extremely pleasant and smooth. Our requirements were taken seriously and our wishes were discussed at eye level. Only when something was really not technically possible was there a no - and even that was always understandable." When interacting with our CRM system, particular attention was paid to clean data integration. "We already knew which fields we needed. That accelerated the implementation enormously."
The implementation went extremely smoothly. Our requirements were taken seriously and everything was discussed at eye level.
Moritz Weiss, Teamlead Sales Field Manager Retail
"The connector is bulletproof," says Weiss happily. Without in-depth IT know-how, fields from our CRM system can be seamlessly linked to portatour®. Synchronization works reliably in both directions - from visitor appointments to geodata and address changes. "We save a lot of time, especially when onboarding new employees. Excel used to be prone to errors. Today, everything is stable, reliable and efficient.
Data synchronization works without any problems. This thing is really bulletproof.
Moritz Weiss, Teamlead Sales Field Manager Retail
The entire team works on the move with portatour®, mainly using iOS devices. The interaction with the Salesforce app runs smoothly. "It's easy to use, the tool is self-explanatory. There are simply no barriers to entry - neither for digital natives nor for experienced colleagues," says Moritz Weiss. After some thought, he can think of just one thing that he would improve: "The design could perhaps be a little more modern. The tool would benefit from a little facelift. But functionally, everything is great and that's what really counts for us."
The tool is extremely user-friendly. Everyone in our team between the ages of 35 and 55 gets on really well.
Moritz Weiss, Teamlead Sales Field Manager Retail
For Moritz Weiss and his team, the ability to update routes spontaneously is a major advantage: "If an appointment is shorter or longer, all it takes is one click and the tour adapts immediately. That's a real game changer." His entire field service team makes intensive use of this function. The visual map interface has also proven to be indispensable: "The display of customers, their call intervals and open tasks on the map gives every employee an immediate overview of their territory."
In addition, internal communication has also changed fundamentally: "Thanks to portatour®, we work in a more data-based, transparent and solution-oriented way. Nobody feels disadvantaged because everyone sees the same figures and the same standards. This really strengthens the team structure enormously." Germany is a complex market for Planted, with regional characteristics, different retail chains and seasonal requirements.
"portatour® enables us to take all of this into account and to manage it individually, flexibly and centrally." For Moritz Weiss, one thing is clear: "portatour® is the perfect solution for us. Not only because of the increased efficiency, but also because it allows us to work better together as a team. And you notice that every single day."
For us, portatour® is the ultimate solution because it simply works and adapts perfectly to our everyday working life.
Moritz Weiss, Teamlead Sales Field Manager Retail
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